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A strong spirit of conservative decision-making has taken over the world of government and defense contracting. Times of program cuts, however, provide significant opportunities, especially for mid-sized companies with a proven track record of defense contracting. How can you convince government decision-makers to expand their relationship with your company as a solution for their own increasing challenges and needs? Dr. Faulkner will cover three keys to expanding your visibility and value-proposition for defense and government organizations:

• Understanding your role as an extension of government staff
• Identifying where your capabilities meet unspoken needs
• Crafting communications to gain and hold the attention of key decision-makers

Walk away with increased confidence in your ability to 'lead the leaders'!

This webinar is 1-hr in length.

Presenter: Laura Faulkner, PhD; Strategist, FalconDay Consulting & Research Scientist, The University of Texas at Austin

Dr. Faulkner is known as a turn-around specialist when it comes to government contracts. User Experience analysis and design, business development processes, project and program management, backed by more than 25 years studying human beings and human-centered design. Clients include Motorola, Dell, USAA, Army/Air Force/Navy, Department of Homeland Security, usability teams, and an array of small businesses and nonprofits